THE DMA JOB OPPORTUNITY TRACKING STUDY (JOTS)

The DMA Job Opportunity Tracking Study (JOTS), designed and managed by DMA People, provides useful insights to the demand for South African skills (or shortage thereof) both locally and abroad. Started in July 2005, the JOTS has provided a useful indication of employment trends in the South African economy and findings are featured regularly in the Sunday Times.

DMA JOTS Q4 '10 - Improved outlook for professionals as opportunities hold their ground

To find out how a more in-depth analysis of these findings can be conducted to focus on your specific industry sector, please contact Ross Mengel.

RECRUITMENT ADVERTISING RESEARCH

Tallying positions advertised in print and on relevant online media provides an understanding of overall market share of paid recruitment advertising by medium. Analyzing the data in further detail provides valuable insight into which print titles and websites enjoy what percentage of market share by:

• Function – i.e. what proportion of Financial, IT, Sales & Marketing posts etc. are being advertised in which medium?
• Sector – i.e. what proportion of positions in the Banking, Construction, IT sectors etc. are being advertised in which medium?
• Location – i.e. which print titles or websites are predominantly being used to advertise positions based in the Western Cape, versus Gauteng, KZN and other regions, both locally and internationally?

Results provide insights into recruitment advertising trends, which help decision-makers in all public and private sectors fine-tune their recruitment activities by deciding which medium is best suited for advertising which vacancies.

Contact Ross Mengel for more information on how to optimise your recruitment advertising budget.